Colour cosmetics is expected to see value sales grow over the forecast period. The rather low growth rate expected for colour cosmetics in 2025 is linked to pressure on purchasing power.
Premium colour cosmetics brands lost share to mass brands in 2023 and 2024. Indeed, in the context of high prices and pressure on purchasing power, consumers (especially young consumers in the Gen Z and Alpha demographics) opted for mass brands.
The rapid development of health and personal care stores is expected to continue over the forecast period, and it is likely to have a significant impact on the dynamics of colour cosmetics. Indeed, brands distributed through retailers such as Kruidvat and Medi-Market (both mass brands, such as Cosnova and Catrice, and those in the premium segment, such as Clinique and Estée Lauder) are likely to gain share.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!