Colour cosmetics will see healthy growth over the forecast period. The age group wearing makeup is becoming younger in the nation, which is set to aid growth.
Local and emerging brands by makeup artists are gaining popularity in Taiwan. These are usually considered of good quality since they are approved by professional artists and sold at reasonable prices, normally between luxury and mass brands.
Colour cosmetics infused with skin care benefits will remain important in this category. Middle-aged consumers aged over 40 years have a stronger desire for foundation and concealers with advanced skin care ingredients.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See all of our definitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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