While jeans are expected to see growth over the forecast period, the pace will be slow, with marginal-to-moderate declines in constant 2025 terms. The Colombian textile sector faces several challenges, including an increase in the number of contraband jeans entering the country – rising from 25% to 30% in 2023 – and a reduction in global cotton production, which is impacting local manufacturers.
The jeans industry is becoming more focused on sustainability, particularly addressing the environmental impact of water usage during production. To this end, creative collaborations are emerging.
Retail sales of jeans are expected to expand throughout the forecast period, driven by the ongoing trend of casualisation in daywear. Super-premium jeans are likely to see the strongest growth in constant value terms, as demand for high-end, high-quality, and exclusive designs continues to rise.
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Understand the latest market trends and future growth opportunities for the Jeans industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jeans industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jeans
This category includes trousers/pants made of denim. It comprises of all lengths including capris and shorts. Most popular brands include: Levi’s, Lee, Wrangler. Jeans are further broken down by price platform. A full list of price bands in local currency for the 46 researched markets is available upon request. Please speak to your account manager to get a copy of these.
See all of our definitionsThis report originates from Passport, our Jeans research and analysis database.
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