Despite the fact that jeans in Mexico saw a slowdown in retail current value growth at the end of the review period, the category is expected to regain stronger growth momentum in the forecast period as consumer spending picks up again. This is mainly because it is a category that has historically been in constant demand in the country.
In terms of sustainability, this factor remains relevant for brand perception. In jeans, sustainable manufacturing processes are important due to the environmental impact of production.
The fashion category in e-commerce in Mexico experienced significant growth in 2023 compared with the previous year, positioning itself as having the highest growth rate in the market, according to data from the Mexican Online Sales Association (AMVO), and 2024 is moving in the same direction. Fashion refers to a key category in e-commerce, being the second most sold in Mexico, and with growth that surpasses that of other categories.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Jeans industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jeans industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jeans
This category includes trousers/pants made of denim. It comprises of all lengths including capris and shorts. Most popular brands include: Levi’s, Lee, Wrangler. Jeans are further broken down by price platform. A full list of price bands in local currency for the 46 researched markets is available upon request. Please speak to your account manager to get a copy of these.
See all of our definitionsThis report originates from Passport, our Jeans research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!