In the coming years in Israel, sales of jeans are poised to receive significant support from two key factors: the continued return to office-working and the weaker employment landscape in the tech sector. The recovery of jeans from the COVID-19 pandemic is expected to continue.
As seen in 2023, value-focused tiers, namely the economy and standard jeans categories, are expected to drive growth in the category as Israelis primarily focus on price when purchasing jeans. On the other hand, the premium and super-premium categories are expected to see limited growth and eventually start declining as consumers limit their investments in the category and as brands, on their end, limit their activities in such categories, with some exiting them.
Jeans are often perceived as being items that need to be tried on before buying, but as websites and sizing charts become more accurate and consumers start learning what their size is for various jeans brands, they are becoming more comfortable with ordering online. These e-commerce platforms are expected to continue improving during the forecast period, as e-commerce continues gaining more ground in apparel and footwear.
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Understand the latest market trends and future growth opportunities for the Jeans industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jeans industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jeans
This category includes trousers/pants made of denim. It comprises of all lengths including capris and shorts. Most popular brands include: Levi’s, Lee, Wrangler. Jeans are further broken down by price platform. A full list of price bands in local currency for the 46 researched markets is available upon request. Please speak to your account manager to get a copy of these.
See All of Our DefinitionsThis report originates from Passport, our Jeans research and analysis database.
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