The toilet care category is expected to face ongoing challenges across the forecast period, with retail volume sales projected to decline further as inflationary pressures continue to erode consumer purchasing power. Many households will remain focused on essential items, leaving toilet care, particularly rim blocks, off their shopping lists.
Sustainability is set to become a critical factor in toilet care across the forecast period. Across the review period, sustainability was not a primary purchase driver for most toilet care consumers, however, there is a growing interest in eco-friendly products, especially among younger, environmentally-conscious demographics.
Once a growth driver for toilet care, rim blocks is set to face challenges over the forecast period. Rim blocks is no longer considered a must-have for many households, with economic pressures forcing consumers to cut back on these products.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsThis report originates from Passport, our Toilet Care research and analysis database.
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