Norwegians will come under pressure from the high costs of living at the start of the forecast period, as retail price points and interest rates remain at new highs. Households will remain price sensitive and drawn to the benefits of lower priced brands and private label, as well as shopping at discounters and variety stores.
The launch of limited-edition fragrances and scented toilet care offers an opportunity for manufacturers to build brand awareness and drive value growth with higher priced products. An example of this is the 2024 launch of Jif WC Gel Fresh Gooseberry in toilet liquids/foam.
Efficacy will remain the key determinant in the purchasing decision of toilet care, as household preference is ultimately shaped by the desire to clean the toilet quickly and effectively. In this respect, improvements in terms of improved convenience and formulations will dominate product development and innovation.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Toilet Care industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsThis report originates from Passport, our Toilet Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!