Toilet care in Serbia is forecast to recover in the short-term with volume sales returning to growth in 2026. Economic recovery will stimulate demand for toilet care with consumers more open to buying task-specific cleaning products.
Leading players are expected to retain their position thanks to wide product portfolios and availability in major retail channels. New product launches will help to drive consumer interest in toilet care during the forecast period, with an emphasis on promoting convenience and product efficacy.
Toilet care is likely to compete closely with surface care in the years ahead. Many consumers are expected to purchase multipurpose cleaners that are suitable for various surfaces, including toilets.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsThis report originates from Passport, our Toilet Care research and analysis database.
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