Overall, toilet care volume and constant sales are predicted to contract in the forecast period, with sales remaining concentrated in ITBs and toilet liquids. Toilet care tablets/powders will demonstrate the fastest retail volume and value growth across the forecast period.
Competition between private label and brands may become more visible over the forecast period. Major brands like Bref and Harpic will raise efforts to compete with cheaper products with an emphasis on promotions.
In-cistern devices have gained traction due to their convenience and effectiveness in maintaining toilet cleanliness and freshness. However, consumers are becoming more interested in trying out other toilet care items.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsThis report originates from Passport, our Toilet Care research and analysis database.
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