Although price inflation is expected to slow further in toilet care, and interest rate cuts have started, consumer sentiment will remain weak at the start of the forecast period. Consumers will be reluctant to spend and are likely to remain price sensitive when shopping for toilet care.
The use of fragrances and scents offer opportunities to manufacturers to add value and raise price points. This appeals to households who seek value-added features, but also a sense of individuality and uniqueness.
Sustainability will shape product development and innovation with a focus on packaging. Households are keen to minimise their climate impact and will increasingly chose brands and products that accommodate this desire.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsThis report originates from Passport, our Toilet Care research and analysis database.
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