Polishes is expected to maintain its long-standing retail volume decline in Australia in the forecast period, while current value sales are also expected to return to decline. The forecast for polishes suggests a softening of growth in unit prices.
The distribution landscape of polishes is anticipated to remain relatively consolidated in the forecast period, with supermarkets continuing to dominate as the primary distribution channel. However, there is expected to be an increase in the share of retail e-commerce as a distribution channel for polishes.
The lack of innovation within the polishes category has hindered its volume and value growth rates. The younger generation, in particular, is not accustomed to using polishes at home, contributing to stagnant demand.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See All of Our DefinitionsThis report originates from Passport, our Polishes research and analysis database.
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