Retail constant value sales of polishes will continue to expand at a robust rate during the forecast period, with shoe polish remaining the main driver. Modern trade channels, such as supermarkets, have positioned themselves to cater to higher-income consumers who seek modern and specialised home care products.
The burgeoning preference among local consumers for sneakers and other types of footwear that do not need to be polished will limit demand growth for shoe polish. Furthermore, the core consumer base for traditional shoe polish, primarily comprising elementary, secondary, and high school students in Cameroon, is also experiencing a paradigm shift.
Apart from shoe polish, furniture polish will be the only category in polishes to see vibrant demand growth during the forecast period, propelled by a burgeoning trend for contemporary wooden furniture within the homes of middle- and high-income consumers. Whether crafted by local artisans or imported from afar, a discerning clientele in urban centres, encompassing the middle and high-income strata, has ardently embraced the chic and contemporary aesthetic in their quest for heightened elegance and aesthetic allure.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See all of our definitionsThis report originates from Passport, our Polishes research and analysis database.
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