Overall demand for polishes in Hungary is projected to decline over the forecast period. A lack of innovation, combined with low product availability and limited visibility in store-based retailers, will dampen growth prospects.
Metal polish is expected to experience a significant decline in volume sales over the forecast period, with demand reaching niche levels. Consumer awareness of these products is likely to remain low, primarily due to limited availability in stores, a restricted product portfolio and a lack of promotional efforts by manufacturers.
Health and beauty specialists are expected to continue gaining market share over the forecast period. These stores often offer a broad selection of products and personalised service, making them increasingly popular with consumers seeking a more tailored shopping experience.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See all of our definitionsThis report originates from Passport, our Polishes research and analysis database.
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