Floor polishes is expected to perform well over the forecast period driven by rising awareness and the overall increase in upper income consumers seeking specialised home care products. In addition, the significant surge in guesthouses in Tunisia’s rural areas, which often feature wood and marble flooring, will drive sales of floor polishes.
The average unit price of polishes is set to increase over the forecast period, due to the anticipated increase in raw material costs, inflation and the devaluation of the Tunisian Dinar compared to other currencies. Consumers that use polishes are typically more willing to invest in higher-quality polishes to ensure that their items are well taken care of.
International manufacturers will continue to dominate sales of polishes in Tunisia over the forecast period. Overall, Tunisian consumers are increasingly willing to invest in international polishes brands that they deem to offer higher quality and benefits.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Tunisia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Tunisia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See all of our definitionsThis report originates from Passport, our Polishes research and analysis database.
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