Bath and shower will register healthy constant value and volume growth over forecast period. Brands will continue to innovate to keep consumers engaged, with advanced formulations, including more moisturising, exfoliating and aromatherapy-infused offerings.
In comparison to bar soap and liquid soap, shower gel lags behind in popularity among local consumers, especially when compared to trends in neighbouring countries. However, Nivea has shown steady growth in shower gel, with this growth largely attributed to the appeal of larger family-sized offerings (400-500 ml).
Consumers will increasingly expect higher standards in terms of sustainability. This is a growing focus within beauty and personal care in general and it will also be seen within bath and shower.
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Understand the latest market trends and future growth opportunities for the Bath and Shower industry in Uzbekistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bath and Shower industry in Uzbekistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Bath and Shower
This is the aggregation of bar soap, bath additives, body wash/shower gel, intimate washes, intimate wipes, liquid soap and body powder. Includes perfumed line extensions of mass or premium fragrances if sold individually; if part of a giftset these products are excluded.
See all of our definitionsThis report originates from Passport, our Bath and Shower research and analysis database.
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