Value sales of nappies/diapers/pants are expected to rise over the forecast period. Growth will be supported by an expected increase in the birth rate and a growing 0-3 age group population.
Although e-commerce currently holds a relatively small value share, strong growth potential exists due to ongoing capacity advancements. Grocery retailers are expected to enhance their online services, particularly by expanding in-store pick-up options, which will lower operational costs while meeting rising consumer demand for convenient and time-efficient shopping solutions.
Sustainability concerns will be a key driver of innovation in nappies/diapers/pants over the forecast period. The launch of hybrid solutions such as Libero Touch Hybrid, which combines disposable inners with reusable outer pants, exemplifies this trend.
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Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Nappies/Diapers/Pants industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See all of our definitionsThis report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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