Despite the projected ongoing gradual drop in the birth rate in Saudi Arabia, nappies/diapers/pants is set to see an upturn in demand. Over the forecast period, slight-to-moderate increases in retail volume sales are projected for all types of nappies/diapers, along with healthy increases for disposable pants.
A surging demand for light weight, multilayer and chemical-free disposable nappies/diapers creates lucrative opportunities for players amid category growth. Parents are taking increasing precautions around baby and child hygiene.
A number of international brands, namely Greek-made Dr Baby, Turkish-manufactured Evy Baby, and Japanese technology-based Teemo by Unicharm Gulf Hygienic Industries, have increased their market penetration via supermarkets and hypermarkets. However, the competitive landscape of nappies/diapers/pants is highly consolidated, with Unicharm Gulf Hygienic Industries (Baby Joy) and Modern Products (Pampers) accounting for over three quarters of retail volume and value sales at the end of the review period.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Nappies/Diapers/Pants industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See All of Our DefinitionsThis report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!