Baby and child-specific products is set to see modest value growth over the forecast period. Volume sales will remain under pressure from declining birth rates.
In 2024, Eucerin was the only mass dermocosmetics brand available in baby and child-specific products in Belgium. Given parents’ growing awareness of the benefits of dermocosmetics products, there will be room for the growth of mass dermocosmetics products, especially within the baby and child-specific skin care category.
Health and personal care stores is set to keep developing its role in baby and child-specific products in the forecast period, driven by two factors. Firstly, key retailers such as Kruidvat and Medi-Market are set to strongly develop their networks of stores.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See all of our definitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
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