Sales of baby and child-specific products in Kazakhstan are expected to rise in constant value terms (at 2024 prices) during the forecast period. Modern parents increasingly prefer specialised products that are developed with the specific needs of babies and young children in mind, which is boosting demand for gentle, effective, and scientifically-backed solutions.
Parents are paying greater attention to ingredient transparency, increasingly favouring products formulated with natural, plant-based components free from aggressive chemicals. In response, manufacturers are accelerating the development of products featuring organic, natural, and hypoallergenic ingredients, excluding parabens, silicones, synthetic fragrances, and dyes.
The forecast period is expected to see the growing development and popularity of multifunctional 2-in-1 and 3-in-1 products - such as formulations that cleanse, moisturise, and protect the skin in a single application. These products cater to the needs of busy parents by reducing the number of steps in daily care routines.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Kazakhstan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Kazakhstan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See all of our definitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
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