Middle Eastern should continue to dominate full-service restaurants. Consumers are familiar with these types of restaurants and their food offer and consider them value for money options within the full-service concept.
With the foreign-exchange value of the Turkish lira having depreciated significantly, Turkey has become an even more affordable location for international tourists, which will boost demand for full-service restaurants during the forecast period. Aside from highly popular beach holiday destinations, cultural tourism in Istanbul and health tourism are expected to increase.
Operators of chained full-service restaurants will aim to maintain their presence and service quality in Turkey while looking for opportunities abroad, mainly in Middle Eastern and European markets. This trend, which was visible towards the end of the review period, is expected to be continuous in the forecast period.
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Understand the latest market trends and future growth opportunities for the Full-Service Restaurants industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Full-Service Restaurants
FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).
See all of our definitionsThis report originates from Passport, our Full-Service Restaurants research and analysis database.
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