A lot of full-service restaurants in rural areas and small towns in Ukraine are surprisingly outdated in terms of their use of and access to technology and many still have a limited online presence. One of key determinants of their success going forwards could be their ability to catch up in this realm.
Sustainability concerns are expected to have a growing influence on full-service restaurants over the forecast period as consumers look to make more ethical and environmentally conscious purchasing decisions. Bio/organic produce, local ingredients, and waste reduction will therefore likely emerge as selling points for many full-service restaurants.
Gastronomical tourism could support the recovery of full-service restaurants once tourism activity is able to resume, especially in Lviv and Odesa. The growing popularity of Ukrainian cuisine (“gastro-diplomacy”) in the Central and Eastern Europe (CEE) region should bring benefits to Ukraine’s own restaurateurs in the years to come once the situation is more stable and visitors feel safe to return.
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Understand the latest market trends and future growth opportunities for the Full-Service Restaurants industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Full-Service Restaurants
FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).
See All of Our DefinitionsThis report originates from Passport, our Full-Service Restaurants research and analysis database.
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