The beer market in the Philippines is set for further expansion during the forecast period. This will be supported by improved economic conditions, which will have a positive effect on consumer spending.
The forecast period will see greater interest on low alcohol and non-alcohol beer, in keeping with a growing desire amongst consumers to socialise without having to deal with the drawbacks of excessive drinking. To this end, players will seek to cater to the needs of the “sober curious” who are seeking to moderate their alcohol consumption.
When it comes to domestic economy and mid-priced lager, there is a preference among consumers to purchase returnable glass bottles of brands like Gold Eagle and Red Horse in small local grocers, including sari-sari stores. However, as distribution channels evolve, e-commerce is likely to grow in prominence, especially in the case of premium offerings.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Beer industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beer industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Beer
An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.
See All of Our DefinitionsThis report originates from Passport, our Beer research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!