Hair care will continue to display a favourable sales performance in 2025 and beyond, in both value and volume terms. Modern consumers show they are not satisfied with just standard shampoo products in their hair care habits and, above all, the female segment is predisposed to allocate a larger budget in search of visible improvements to strengthen, give shine to, or prevent ageing or hair loss.
Premium brands which have managed to position themselves as effective in dermocosmetics and are now also expanding into the hair treatments, such as seen with Sesderma with its Seskavel line.
The evolution and levels of customisation of hair care products, especially those designed for the female segment, are expected to continue to innovate in the coming years, considering aspects such as hormonal changes in a woman's life cycle. An understanding of the specific needs at different stages of a woman's life is reflected in the launch of products such as that from company Kenvue with its OGX Rescue Fusions line, a hair conditioner that claims to be designed for hormonal changes typical of the menopause stage.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Hair Care industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hair Care industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hair Care
This report originates from Passport, our Hair Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!