Demand for hair care in Hong Kong is set to continue rising over the forecast period, with many of these products considered essential as part of consumers’ regular hair care routines. The skinification trend has led to the development of premium hair care with advanced formulations and active ingredients.
Beyond hair care, there is a growing focus on scalp health in Hong Kong, with products addressing scalp concerns such as dryness, itchiness, and dandruff gaining traction. These include hydrating shampoos and conditioners enriched with ingredients such as hyaluronic acid, ceramides, and shea butter, which aim to moisturise the scalp, and prevent dryness and flakiness.
Over the forecast period, hair care in Hong Kong will likely see a significant focus on sustainability and natural ingredients, driven by heightened consumer awareness and evolving preferences. Local consumers will increasingly search for hair care with certifications such as organic, cruelty-free, and vegan.
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Understand the latest market trends and future growth opportunities for the Hair Care industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hair Care industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hair Care
This report originates from Passport, our Hair Care research and analysis database.
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