In different industries, including beauty and personal care, a trend is gaining consumers’ attention: co-branding. In this strategy, two strong brands collaborate to create a product that embodies the essence of both.
For some players, especially those unable to create additional product lines with distinct flavours to accommodate regional differences, the conversation around regionalising consumption may seem distant. In categories such as snacks, yoghurt, and various beauty and personal products, this strategy has borne results by aligning with consumer identity and the demand for healthier and local ingredients in their favourite products.
Producers of sweet spreads are introducing new formulations for Brazilian consumers, where there is a growing trend of offering products with additional vitamins and specific nutrients. This global trend in the food industry is expanding across various categories, driven by the understanding that consumers continue to seek such functionalities and benefits in diverse product offerings.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See All of Our DefinitionsThis report originates from Passport, our Sweet Spreads research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!