Sweet spreads are expected to maintain positive performance over the forecast period. The health and wellness trend will continue to influence consumption patterns in this category, leading manufacturers to introduce new, healthier, and functional products.
Honey and jams and preserves are anticipated to be the top-performing segments. Honey's well-known health benefits and availability both in retail outlets and directly from local producers make it highly appealing to Swiss consumers.
The theme of Swissness is likely to remain prominent in the Swiss sweet spreads market over the forecast period. Swiss-origin products enjoy an excellent reputation, with consumers paying more attention to the origin of the honey they consume.
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Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See All of Our DefinitionsThis report originates from Passport, our Sweet Spreads research and analysis database.
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