In sweet spreads in Japan, honey is expected to see the fastest retail current value growth over the forecast period, as consumers value its health benefit of immune support. However, this growth is expected to purely come from price increases, as in retail volume terms honey is expected to record negligible growth.
In Japan, a paste made from azuki beans, called anko, is traditionally eaten widely. The most common use is in Japanese sweets called wagashi, which were traditionally eaten with matcha or green tea.
In sweet spreads, products in convenient packaging are emerging in Japan. Jars is the most popular pack type for sweet spreads.
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Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See All of Our DefinitionsThis report originates from Passport, our Sweet Spreads research and analysis database.
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