Sweet spreads is expected to be the most dynamic category within cooking ingredients and meals in retail volume terms in Indonesia over the forecast period, with honey being the primary driver of this expansion. This can be attributed to the relatively low consumption of honey in Indonesia, which presents significant opportunities for increased product penetration.
However, within the honey segment, branded and packaged products are likely to face mounting competition from unbranded alternatives during the forecast period. These unbranded options are often viewed as more natural and healthier, while also typically benefiting from lower prices.
Other sweet spreads, including jams and preserves, are expected to see a performance largely in line with the review period. This stability comes despite the prices of complementary goods, such as leavened bread and plain biscuits, beginning to normalise in 2024 after the supply-induced shocks of previous years.
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Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See all of our definitionsThis report originates from Passport, our Sweet Spreads research and analysis database.
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