Despite the consumer base mainly demanding basic, generic and affordable products often associated with shaving and deodorants, men’s grooming is expected to continue to become more segmented and specialised over the forecast period. Specialised men’s grooming products are expected to align with global personal self-care and wellbeing trends.
Barbers are increasingly offering more sophisticated offerings such as using wax and these trends will also spill over into the retail channel and benefit brand such as Barber and Fix, with their range of hair waxes and hair gels. There will also be a growing range of colourants targeted at men, such as the brand Recamier Vitane, distributed by Hansa.
Though still niche, depilatories for men is a growing trend, as men look for a more hair-free appearance. The Veet brand is the main player in this space and is mainly available through modern retail channels.
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Understand the latest market trends and future growth opportunities for the Men's Grooming industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Men's Grooming industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Men's Grooming
This is the aggregation of men’s shaving products, men’s toiletries and men's fragrances.
See All of Our DefinitionsThis report originates from Passport, our Men's Grooming research and analysis database.
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