The overall outlook for oral care in Hong Kong is extremely positive, with both retail volume and value sales growth (at constant 2024 prices) set to outperform the review period average over the forecast period. While there is a plethora of private dental clinics in the local market, their high costs make them inaccessible to many.
Innovation in eco-friendly oral care is expected to gain further momentum over the forecast period, in response to growing consumer awareness of the need for sustainable and environmentally-friendly options. As awareness of environmental issues increases, local consumers are seeking oral care that minimises their carbon footprint and reduces waste.
Hong Kong’s government has formulated an Oral Health Action Plan that aims to shift the focus of oral health care to early development and treatment. The plan emphasises early detection and prevention, which will likely increase public awareness of oral health issues and the importance of adopting and maintaining good oral hygiene practices.
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Understand the latest market trends and future growth opportunities for the Oral Care industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See all of our definitionsThis report originates from Passport, our Oral Care research and analysis database.
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