Wine in Costa Rica is expected to record further growth over the forecast period as new consumers become more knowledgeable about wine. Some of this growth will stem from younger, more health-conscious consumers who are interested in trying different varieties.
While still red wine continues to dominate overall wine sales, still white has gradually become more fashionable, especially in the on-trade channel, and this development is expected to continue over the forecast period. Sweeter white wine and sparkling wine, in particular, are set to be increasingly popular in the period to 2028 as local consumers are becoming more knowledgeable about them and are keen to try different varieties.
As consumers become more comfortable with shopping online and arranging pick-up and/or delivery, e-commerce has significant potential in Costa Rica over the forecast period. Whilst some consumers are reluctant to try a new wine, or prefer to sample a product before purchasing, many regular wine consumers make repeat purchases or buy multiple bottles of the same wine, therefore e-commerce is a highly convenient sales channel.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See All of Our DefinitionsThis report originates from Passport, our Wine research and analysis database.
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