Healthy ongoing growth is expected for non-alcoholic wine over the forecast period, at steady levels, and supported by increasing consumer interest in sophisticated, alcohol-free beverage options that align with local cultural and religious norms. The expansion of modern retail channels, greater visibility in upscale hospitality venues, and rising health consciousness among both locals and expatriates, will also help to support continued growth.
Consumers in Saudi Arabia are showing a growing interest in premium and international products in general, hence also non-alcoholic wine brands, as well as a broader range of varietals such as sparkling, rosé, and classic reds and whites. This trend is being encouraged by greater product availability in both supermarkets and specialty stores, as well as consumers’ desire for more sophisticated, lifestyle-oriented beverage choices.
Innovation will be a key driver in non-alcoholic wine over the forecast period, with producers focussing on improving taste, aroma, and packaging, to better replicate the traditional wine experience. Advanced dealcoholisation techniques, new flavour profiles, and elegant packaging, are all helping non-alcoholic wine to appeal to a wider audience, and such initiatives will continue especially as variety expands and availability becomes stronger.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Wine industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wine industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See all of our definitionsThis report originates from Passport, our Wine research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!