The wine market in the Philippines is set for further expansion during the forecast period, thanks to the anticipated recovery of the economy and a commensurate rise in disposable incomes. At the same time, incumbent players such as Bel Mondo Italia Corp and Emperador Distillers will look to build their distribution in modern retail channels to maximise access to potential customers.
Still light grape wine will account for the bulk of wine, since it offers multiple price points that cater to various consumer segments. The presence of Bel Mondo Italia Corp and Emperador Distiller Inc are flourishing in modern retail channels, specifically in convenience stores and supermarkets, but there is still room for them to be expand in on-trade channels.
With the anticipated growth of wine, new developments in non-alcoholic wine will also surface. There is a greater openness to experiment with zero alcohol wines, which means people can socialise without getting worried about getting drunk.
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Understand the latest market trends and future growth opportunities for the Wine industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See all of our definitionsThis report originates from Passport, our Wine research and analysis database.
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