Sales of retail tissue are expected to rise at a steady pace over the forecast period, with growth being driven by strong demand for essential hygiene products and continued investments in domestic manufacturing. Boxed facial tissue and toilet paper are expected to be the most dynamic categories, benefiting from the strategic shift of domestic producers towards facial tissue production and the enduring demand for toilet paper.
Recent political and economic developments have raised concerns over potential tariffs on imported goods, with the US government considering imposing tariffs as high as 25% on products from Canada, Mexico, and China. Such tariffs could pose significant challenges for Canadian tissue manufacturers that export finished products or source raw materials from the US.
Sustainability will remain a key focus in the Canadian tissue market, with leading manufacturers increasingly prioritising environmentally friendly practices. Kruger, a major player in the industry, has integrated sustainability into its core business strategy, emphasising responsible sourcing and reduced environmental impact.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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