Over the forecast period, the boxed facial tissues category is poised to demonstrate notable volume growth. The growing focus on skin care, which is transcending the beauty and cosmetics sector to become an integral part of daily personal care routines, is fuelling an increased demand for facial tissues.
Pocket handkerchiefs is also set to see volume growth during the forecast period, with the surge in active lifestyles serving as a key catalyst for the category’s expansion. Individuals immersed in busy and dynamic lifestyles are actively seeking convenient and portable solutions for their skin care needs.
Napkins will also perform well over the forecast period. The steady growth in volume underscores the continued significance of napkins as a practical and widely used item in households.
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Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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