Volume growth of retail tissue over the forecast period will be driven by population growth and an increased focus on hygiene as the pandemic has increased consumer awareness of the importance of hygiene. Rising urbanisation will also result in more consumers gaining access to the broader range of products, brands and prices offered by modern retailing outlets.
Toilet paper is expected to remain the most dominant area within retail tissue in Algeria throughout the forecast period, accounting for the lion’s share of total sales. Toilet paper is expected to continue benefiting not only from changing consumer habits and a rising focus on hygiene, but also from being used as multifunctional retail tissue products for a wide range of applications.
Paper towels are set to register further growth over the forecast period, having already seen a rise in popularity over the review period, due to their convenience and rising hygiene standards in the country. Their affordability, thanks to the widening availability of affordable domestic brands, will also encourage consumers of all income groups to increase their purchases going forward.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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