A tough economic climate is set to continue into the forecast period and place limitations on the growth potential of retail tissue. Strong pressure on household spending power is predicted to ensure price is the determinant factor in the purchasing decisions of many consumers.
Heightened awareness of the importance of health and hygiene in the wake of COVID-19 is predicted to be robust and push sales of retail tissue in the forecast period. This is set to increase retail tissue volume sales, boosted by the greater use of options like paper towels, paper tableware and toilet paper as consumers appreciate their convenience and cleanliness benefits.
A potential growth avenue for facial tissues is “skinification”. This concept is the incorporation of ingredients, trends, benefits and claims originating from facial skin care.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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