Retail tissue is expected to return to positive retail volume growth over the forecast period. The improvement of consumer purchasing power will lead to the increasing popularity of premium products, with consumers searching for and buying stronger tissue products with extra layers.
Strong innovations in toilet paper are set for the longer-term forecast period as purchasing power recovers. New technologies and innovations will focus on absorption, softness, and scents.
As demand for eco-friendly products grows, retailers will play an increasingly important role. Zero-waste outlets will become more visible within drugstores across Hungary, offering products with no packaging and other environmentally friendly options such as 100% recyclable bags.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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