Deodorants will continue to show a positive performance over the forecast period, although with more conservative retail sales volume growth rates given that the product already has high levels of penetration, which limits further development in volume terms.
Dermocosmetics show a notable development in the Dominican Republic, driven by a growing positioning as effective in improving and preventing skin problems. The fact that these products frequently present scientific support which endorses their effectiveness, leads them to gain momentum among consumers.
In the Dominican Republic, innovations in deodorant launches are expected to more regularly include claims of ingredients similar to those being demanded and successfully positioned in skin care products.
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Understand the latest market trends and future growth opportunities for the Deodorants industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Deodorants industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Deodorants
Includes deodorants and antiperspirants in cream, pump, roll-on, spray, stick and wipe format. Includes perfumed line extensions of mass or premium fragrances if sold individually; if part of a gift set these products are excluded.
See all of our definitionsThis report originates from Passport, our Deodorants research and analysis database.
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