Global players will continue to promote their brands to drive value sales over the forecast period. Also, deodorant sticks, will register the highest value growth, though from a low base.
While consumers will mainly look for value for money, there will be some innovations. Manufacturers will focus on new scents, long-lasting fragrances, stain/mark prevention, anti-perspirant formulae, kind to skin, and claims of increased efficacy.
The expanding population of Uzbekistan will boost value sales. In particular, the growth in the urban population specifically will play a key role, giving consumers greater accessibility to a diverse array of retail outlets.
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Understand the latest market trends and future growth opportunities for the Deodorants industry in Uzbekistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Deodorants industry in Uzbekistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Deodorants
Includes deodorants and antiperspirants in cream, pump, roll-on, spray, stick and wipe format. Includes perfumed line extensions of mass or premium fragrances if sold individually; if part of a gift set these products are excluded.
See all of our definitionsThis report originates from Passport, our Deodorants research and analysis database.
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