The anticipated economic downturn in Argentina is poised to have a negative impact on wipes. Wipes, while convenient, are not considered essential goods, and consumers may opt for cheaper alternatives.
Despite the overall challenges facing wipes, intimate wipes emerge as a product area with promising growth prospects. Intimate wipes are relatively underexplored in Argentina, with limited consumer awareness.
The declining birth rate in Argentina poses a significant challenge for baby wipes, which historically dominates the wipes market. Over the forecast period, the downward trend in birth rates is expected to continue, resulting in fewer babies to be cared for and, consequently, reduced demand for baby wipes.
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Understand the latest market trends and future growth opportunities for the Wipes industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wipes industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wipes
This is the aggregation of personal wipes and household cleaning wipes
See All of Our DefinitionsThis report originates from Passport, our Wipes research and analysis database.
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