Wipes looks set to register healthy growth in total current value sales throughout the forecast period, while all categories are projected to expand consistently in volume terms. Increasingly busy lifestyles should ensure the convenience of these products continues to win over consumers.
The share of total wipes value sales generated via e-commerce is expected to rise steadily over the forecast period. Further gains will be supported by the fact that Algerians are increasingly comfortable with online shopping and becoming more appreciative of the convenience, wider array of choices and attractive bargains it offers.
The health and wellness trend will continue to shape innovation in wipes over the forecast period. All categories – especially baby wipes – are expected to see the launch of new natural varieties that are infused with soothing and moisturising ingredients like aloe vera or olive oil and free from perfumes, dyes, alcohol and other substances with the potential to cause skin irritation.
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Understand the latest market trends and future growth opportunities for the Wipes industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wipes industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wipes
This is the aggregation of personal wipes and household cleaning wipes
See all of our definitionsThis report originates from Passport, our Wipes research and analysis database.
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