Sun care is expected to maintain double-digit retail volume and current value growth rates throughout the forecast period in Chile. Although sun protection remains a seasonal category, with a greater emphasis on the summer, this perception is quickly changing as awareness of the importance of year-round protection rises.
In addition to traditional anti-ageing products, there has been an increase in demand for preventive skin care products aimed at delaying the signs of ageing. While traditional anti-ageing products target the visible signs of ageing, such as wrinkles and age spots, preventive skin care products focus on shielding the skin from environmental damage that can accelerate these signs.
Despite pharmacies historically being the dominant channel for the distribution of sun care products, its share has been falling, and in the forecast period it is expected that other channels, such as beauty specialists, perfumeries, and supermarkets, will gain relevance. This is due to consumers’ ongoing pursuit of convenience, and more affordable options, with such outlets offering sun protection products from mass brands at much more accessible prices.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See All of Our DefinitionsThis report originates from Passport, our Sun Care research and analysis database.
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