Both the mass and premium segments of sun care are expected to continue growing, though not uniformly. As mass products enhance in quality, the premium segment may encounter challenges, either in the form of slowed growth or the necessity to halt further price increases.
Multifunctionality is likely to become a mainstay rather than a bonus over the forecast period. Consumers will now expect SPF to provide added skincare benefits, including antioxidants (such as vitamins C and E), hyaluronic acid for hydration, and niacinamide for skin tone balance.
Consumers are increasingly gravitating towards formats that enhance ease of use, particularly products that can be applied on the go, without mess, and reapplied throughout the day. SPF sticks, sprays, and mists are gaining traction in both facial and body care due to their portability, hygiene, and speed.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sun Care industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See all of our definitionsThis report originates from Passport, our Sun Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!