In the forecast period, sun care in the US is set to see a positive constant value CAGR. Sun care is transforming from a traditional category dominated by established brands into a vibrant hub of innovation.
Self-tanning in the US saw steady growth over the past few years, and this is set to continue in the forecast period, driven by changing consumer preferences, increased health consciousness, and improvements in product formulation. The industry’s shift towards health and wellness has harmonised well with the rising popularity of sunless tanning solutions.
As the importance of sustainability continues to rise, sun care brands are embracing creative strategies to improve the environmentally-friendly nature of their products. Manufacturers and retailers are increasingly investing in eco-conscious packaging solutions, opting for materials such as recycled plastics or biodegradable options to reduce their ecological footprint.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See all of our definitionsThis report originates from Passport, our Sun Care research and analysis database.
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