Sales of sun care products in Latvia will continue to be directly influenced by weather in the country. With climate change bringing hotter temperatures, the number of sunny days is expected to grow, which suggests higher demand for sun care in the years ahead.
The majority of sun care is concentrated in the mass segment under such brands as Garnier Ambre Solaire, Nivea Sun or private label Sun Ozon from the major beauty specialist Drogas. However, with premium brands popular in skin care, these same leading brands, such as Eucerin or Vichy, have an opportunity to further penetrate sun care.
Due to the fairly cold local climate, many Latvians prefer to spend vacations in warmer climates. Therefore, some sun care purchases are made whilst travelling abroad, which could hamper sales in local retailers.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See All of Our DefinitionsThis report originates from Passport, our Sun Care research and analysis database.
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