Sun care is set to see ongoing positive growth over the forecast period, in both value and volume terms, although it is likely the speed of the trajectory will stabilise to more sustainable levels. Whilst economic factors will influence the sales landscape, as seen across all categories, sun care will continue to be supported to baseline demand, as consumers are increasingly seeing it as an essential product.
Despite the essential nature of sun care, it is possible that greater competition from other categories may arise – such as developments within skin care which offer a crossover, or even from vitamins and dietary supplements. Indeed, it is noted that Spanish consumers tend to be fond of dietary supplements, and we are seeing a rise in brands offering sun protection supplements.
Social media platforms provide many opportunities for both education and promotion when it comes to sun care. The relevance of influencers and platforms such as TikTok is noted across categories, with many skin care routines and cosmetics routines being seen, alongside endorsements from celebrities in some cases.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See All of Our DefinitionsThis report originates from Passport, our Sun Care research and analysis database.
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