Sales of sun care are expected to grow strongly rise in volume and constant value (at 2024 prices) terms in Kazakhstan during the forecast period With an anticipated increase in the number of trips taken by consumers, both within Kazakhstan and abroad, demand for sun protection products in travel formats will increase accordingly.
Sun care is broadening beyond the traditional adult female demographic. Increasingly, men and teenagers are integrating sun protection products into their routines, particularly those which feature lightweight textures, fast absorption, and minimal fragrance.
Product development in sun care is moving towards more natural and non-aggressive formulations, in response to consumer demand for clean beauty and safer ingredients. Modern sun protection products are also expected to offer a multifunctional approach, combining SPFs with anti-ageing benefits, moisturisation, and even pollution protection.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Kazakhstan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Kazakhstan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See all of our definitionsThis report originates from Passport, our Sun Care research and analysis database.
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