Sun care in India is expected to continue to see double-digit retail current value growth rates throughout the forecast period. Growing awareness amongst Indian consumers about the harmful effects of UV rays marks a pivotal shift towards the increased adoption of sun protection.
Sun protection is set to experience a continued rise in demand in the forecast period, due to evolving formulations that go beyond sun protection to offer additional skin care and cosmetic benefits. Consumers increasingly seek products that not only shield against UV rays, but also provide moisturising properties or address specific skin concerns, such as pigmentation or sensitivity.
Although offline channels dominate the distribution of sun care products in India, it is retail e-commerce that is expected to drive growth in the forecast period. Consumers in the country are increasingly turning to online platforms for purchasing sun protection due to a variety of reasons.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See All of Our DefinitionsThis report originates from Passport, our Sun Care research and analysis database.
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