Retail adult incontinence will register moderate constant value and volume growth over the forecast period, as an ageing population drives volume sales. In addition, there is also a degree of urinary incontinence in younger women after childbirth and also increasing awareness of the issue, and this will also support volume sales over the forecast period.
There is a need for more affordable offerings. As there is no public health programme providing incontinence products, budget-friendly options would address a critical need and making essential incontinence care products more attainable for individuals who face financial constraints.
Manufacturers will also continue to focus on manufacturing incontinence products that prioritise effectiveness and comfort. For example, pull-up style options are often favoured for their ease of use and discrete fit.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See All of Our DefinitionsThis report originates from Passport, our Retail Adult Incontinence research and analysis database.
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